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Tip of the Day

Don't let fear of failure hold you back
Failure is an opportunity to learn. All things being equal, venture capitalists would rather invest money in an individual who tried and failed founding a company than in someone who never tried. Bob Reiss

Your Potential Customers

Your Potential Customers

  1. Who needs what you will be offering
  2. Talk with existing or potential customers. Make a list of their complaints, problems you can address. Also take note of from who, when, what and where they buy now.
  3. Test you product or service through mailings, seminars, exhibits, samples or prototypes.
  4. Could your current employer potentially become your fist customer?
  5. Can you ethically acquire clients or customers from your current place or business?

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